It's getting more and more important in your small business to monitor the performance of all aspects of your business so you can make better business decisions moving forward. You can't improve what you don't measure, and having the right systems and tools installed in your practice will make it easier for you to monitor the things most important to your bottom line.

Being in the healthcare industry doesn't mean your practice can't take advantage of some of the best tech tools on the market to help you manage your business more efficiently each day.

Modern eyecare practices implement several great online tools and apps to help streamline office workflow communication, increase productivity, and maintain a healthy work-life balance. That's why we put together this list of online tools and softwares that your practice can start using to create a more productive office all around. Stay here to see what made our list.

Growing your patient base is something that every eyecare professional works towards every year. Whether you’re a new practice opening up cold, or a mature practice of 20 years–practice growth is always top of mind.

Growing your practice can come from many different directions whether you’re looking to bring on new patients, strengthen existing patient loyalty, or improve your workflow to make time for a heavier patient load. Take a look at some of our top resources that will help you grow your practice through the end of the year.

Every now and then it's good to take a mental break from your daily routine and explore different options for learning, inspiration, and business motivation. It's easy to get stuck in a routine of doing things and forget to take the time to evaluate your vision for your practice, your team, and your personal growth as a healthcare professional.

Our optometry blog strives to give you the best information and resources for improving your eyecare practice, but we also like to have a little fun. That's why we wanted to share our top book choices to kindle your flame. Whether you're looking to hunker down and take notes or skim for some new ideas, we've found the book for you.

In any small business, including your eyecare practice, managers have to manage day-to-day tasks and lead their team to success. Managing a team requires much more effort and time than just giving direction and holding meetings.

Leaders of organizations must communicate effectively and create an environment that fosters motivation and engagement throughout the office. But oftentimes, finding the right management style for your practice can be harder than you'd think. We've got a list of 7 bad habits that a manager in your optical practice could be displaying that ultimately hurt your entire team and office culture. Do you find yourself guilty of these habits? Read on.