Are you starting a new optometry practice? Or, are you looking to make some changes in your practice to streamline your workflow? Lately, it seems like people are in a hurry. At grocery stores, new technology being is enabling shoppers to skip the checkout line altogether so customers can get what they need and move on with their day.
Read More »
Communicating face-to-face with your patients is essential for strengthening relationships, improving efficiency, and getting your message across accurately. Unfortunately, in the digital age, it’s becoming more difficult to engage in face-to-face communication. This is also true in an optometric practice where the exam room is equipped with numerous digital devices that take an OD's focus off of the patient. However, using a smart EHR, you can keep your eyes on what matters most in your practice.
Read More »
The eyecare industry is rapidly changing. New advancements in technology are transforming exam rooms, patient communication methods, and vision correction options. As the eyecare industry continues to be disrupted by innovations, your practice needs to prepare for changes and continue to provide quality care to your patients.
Read More »
As your optometric practice grows, you encounter new challenges that complicate the way you administer care to your patients and run a business. To overcome these obstacles, you have to assess how you currently do things and identify the changes that need to be made to your current process.
Read More »
Word-of-mouth marketing can be one of the most effective marketing strategies for your optometric practice. According to this infographic from IMPACT, 92% of people believe brand recommendations from friends. Unfortunately getting your patients to promote your practice can be challenging.
Read More »Tips for ECPs, Practice Management, Education, Industry Pulse
