When it comes to surveys, there's a fine balance between collecting valuable, deep information from your optometry patients and overwhelming them with requests. If you send them too many emails, the most important patient recall reminders will get lost in the noise.
However, we think we've figured out the right formula for how many surveys, questions, and review requests you can send your patients. We've discussed how post-exam surveys can improve your ranking on Google, help increase your reviews, and give you insight into what's working well and what isn't. We've even gone over some of the best questions to ask in patient surveys, but how do you go about collecting these responses? And how do you strategize making a survey? Read on for more information.