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5 Character Traits of Successful Entrepreneurs

Posted by Janelle Pauli on Dec 9, 2017 10:49:00 AM

As ODs one of your career paths could be to become an entrepreneur and open your own eyecare practice or another eye-related business in the industry. But being your own boss and running a full-fledged business isn't the right fit for everyone. What we do know is that many successful entrepreneurs share a lot of the same personality traits and characteristics that play a part in making entrepreneurship a good career path for them.

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Tips for ECPs, Education, Practice Owner

What's The Deal With Hubble?

Posted by Janelle Pauli on Nov 20, 2017 2:40:00 PM

By now, most of you have probably heard about Hubble contact lenses. Hubble claims to be "the more affordable daily contact lens", and delivers contacts straight to the consumer's door each month. Patients are still required to get an eye exam and prescription from an OD, and the site also helps consumers find and book appointments with ODs in the area. After getting their prescription, they come back to Hubble and get their first box of dailies for free and then pay a $30 monthly subscription for 60 lenses. 

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Tips for ECPs, Practice Management, Education

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Why Optometry Students Should Consider A Corporate Optometric Practice

Posted by Jeff Rezabek on Oct 14, 2017 10:36:00 AM

When optometry students graduate and enter the real world, they often start out with a lot of student loan debt, limited business knowledge, and a stigma of becoming a corporate OD. Common myths and complaints around corporate optometry are that you see too many patients, you have to work weekends, and there’s no growth potential. However, these are not all true. A career in corporate optometry can be just as rewarding as operating in a private practice.

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Education, Industry Pulse, Optometrist

The Difference of Working in a One-door vs. Two-door State

Posted by Denise Deverelle Crown on Oct 11, 2017 2:22:00 PM

I was talking to my friend, Dr. Maria Sampalis from Corporate Optometry Careers the other day about one-door and two-door states, when it occured to me that there is not a lot written on this topic aside from state regulations dripping in legalese. If you're thinking about a career in a corporate practice, which is a great option in my opinion for new ODs, it helps to understand what your business will look like under either model. 

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Education, Industry Pulse, Optometrist

How To Get Your Patients To Review Your Optometric Practice

Posted by Jeff Rezabek on Aug 28, 2017 3:30:00 PM

Getting your patients to leave an online review of your optometric practice can be a struggle. The unfortunate truth is that most people only leave reviews when they have a negative experience, which may turn you off from soliciting reviews. However, online reviews are a big driver of traffic to your optometric practice. So, how do you entice more patients to leave reviews on your practice?

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Education, Practice Owner