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New eBook: 12 Insider Secrets from America's Top ODs

Posted by Janelle Pauli on Jul 17, 2017 2:15:00 PM

As an OD in a busy practice, it's easy to get consumed with the daily responsibilities of providing high quality patient care. And, on top of providing quality patient care, many ODs are also responsible for owning and running the entire practice - including the business side of things.

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Tips for ECPs, Industry Pulse, Optometrist

5 Facts Your Eyecare Practice Should Know about MIPS

Posted by Janelle Pauli on Jun 24, 2017 10:38:00 AM

MIPS. We know by now you've heard of it, but do you really know what it's all about and how it can affect your eyecare practice? Just when you think you understand the latest regulations and rules, something new comes out and there is a whole new set of requirements you need to get up to speed with. Today we want to share five fast facts about the MIPS program to help you better understand who needs to participate, the adjustment effects, how it's scored, and the timeline to be aware of to get started. 

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Industry Pulse, Optometrist

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One of the Best Business Resources for Optometric Practices

Posted by Denise Deverelle Crown on Jun 21, 2017 2:45:00 PM

All the years of clinical training you completed make you a legitimate eyecare expert, but putting that into practice and turning those skills into a successful business is a whole other matter. In this post, I’ll reveal one of the best resources for turning your optometric practice into a successful business.

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Education, Industry Pulse, Practice Owner

This is Why Your Optometric Practice Isn't Keeping Up with Your Competition

Posted by Janelle Pauli on Jun 14, 2017 2:20:00 PM

Deciding to open up your own practice is a big decision. Being in healthcare makes the idea of opening and managing your own business a little less scary because the demand and need for healthcare generally exists, but knowing that about 20% of small businesses fail within their first year is a daunting number.

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Industry Pulse, Optometrist

How To Keep An Eye On Your Optometric Practice Competitors

Posted by Jeff Rezabek on May 24, 2017 2:22:00 PM

In business, you need to keep a close pulse on your competitors to identify how they capitalize on different parts of the market. Knowing your competition will give you insight into how successful competitors are positioning themselves to your patients which can teach you how you can improve your optometric practice  and marketing strategy to see more patients and make more money.

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Tips for ECPs, Industry Pulse, Practice Owner