Trust us, you won't want to miss a post from The Uprise Blog.

Thanks for Subscribing!

Popular Eyecare Industry Events in 2018

Posted by Madhu Singh on Aug 1, 2018 2:16:12 PM

Optometry teams deserve a field trip every now and then. Traveling to an optometry industry event is worth the trip if you're in the market for new inspiration, talent, or tools. Eyecare organizations and professionals organize local and global events for further education, networking, technology demos, and more.

If you're looking to upgrade your practice management or EHR solutions, events like Vision Expo East and West are great for discovering the latest in modern optometry technology. If you're hoping to bring on a new OD, get a CE certificate, or expand your practice in any way, local conference calendars are an effective way to meet professionals who you can learn from or collaborate with.

Browse through our list of the best conferences coming up in 2018 below.

Read More »

Industry Pulse, Education

Optical Marketing: 6 Things You Should and Shouldn't be Doing on Social Media

Posted by Janelle Pauli on Jul 18, 2018 10:55:00 AM

We understand that social media is one of the hardest aspects of digital marketing. If you're just starting to build your presence on social media platforms, we've got you covered with tips to put you on the map, make your practice highly instagrammable, and more. Plus, if you're constantly testing and analyzing the types of posts that your followers enjoy with the help of user data, you can better inform all of your future posts.

We want to help you get it right, so we've come up with 6 optical marketing tips to share the top 3 things you definitely should be doing and 3 things you definitely shouldn't. What are some social media strategies that have worked the best for your eyecare practice?

Read More »

Marketing, Industry Pulse

See Uprise in Action

 

4 Tips For Future-Proofing Your Optometric Practice

Posted by Jeff Rezabek on Jun 22, 2018 9:04:00 AM

The eyecare industry is rapidly changing. New advancements in technology are transforming exam rooms, patient communication methods, and vision correction options. As the eyecare industry continues to be disrupted by innovations, your practice needs to prepare for changes and continue to provide quality care to your patients.

Read More »

Tips for ECPs, Cloud-Based EHR, Industry Pulse

[Infographic] Tips For Improving Your Optometric Practice Word-of-mouth Marketing Strategy

Posted by Jeff Rezabek on May 28, 2018 3:11:00 PM

Word-of-mouth marketing can be one of the most effective marketing strategies for your optometric practice. According to this infographic from IMPACT, 92% of people believe brand recommendations from friends. Unfortunately getting your patients to promote your practice can be challenging.

Read More »

Tips for ECPs, Practice Management, Education, Industry Pulse

Social Media Tools To Try In Your Optometric Practice

Posted by Jeff Rezabek on Apr 23, 2018 3:45:00 PM

Social media can be a key tool for marketing your optometric practice. As social media continues to evolve to give more features for users to post, publish, and share different aspects of their life, businesses must be quick to adopt the technology to gain visibility and promote their brand to their audience.

Read More »

Marketing, Tips for ECPs, Industry Pulse