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Recharge Your Patient Recall Messages

Posted by Jeff Rezabek on Sep 4, 2017 3:12:00 PM

Getting your patients to come through the door for their appointment is an important piece of your practice’s revenue stream. One way optometric practices attempt to keep their patients coming back is by sending automated patient recall messages to remind them of appointments. But, sometimes, the messages may not be optimized enough to bring them back. If you’re failing to get your patients to return to your practice, maybe it’s time to update your recall message.

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Tips for ECPs, Office Manager, Practice Owner

How To Energize Your Optometric Practice Staff During A Weekly Meeting

Posted by Jeff Rezabek on Aug 26, 2017 11:23:00 AM

Office meetings provide a way for you and your team to maintain focus on your team goals and help identify problems that threaten your optometric practice’s ability to meet those objectives. Also, weekly meetings are a great way to strengthen a team's bond. While in the beginning, the meetings may seem like they are going great, over time you will find that participation is starting to wane. When your staff members stop engaging in your team meetings, it could snowball into to other problems like missed goals, staff turnover, and errors due to decreased communication.

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Office Manager, Practice Owner

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Optometric Practice Tips To Streamline Front Office Efficiency

Posted by Jeff Rezabek on Aug 19, 2017 12:26:00 AM

Your front office has to multitask to get the work done that they need to. Unfortunately, multitasking doesn’t work, and may produce lower quality work. Because most optometric practices lack the technology and processes to streamline the office workflow effectively, they often have to resort to multitasking, which takes your front office staff's focus away from the patients in the optometric practice.

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Tips for ECPs, Office Manager

6 Secret Marketing Tactics to Help Your Eyecare Practice Stand Out

Posted by Janelle Pauli on Aug 16, 2017 2:33:00 PM

When it comes to marketing your eyecare practice, you often find articles on things like growing your Facebook page, how to write a good email, or different strategies for small businesses to implement. But, there are many sides and pieces to your practice's marketing strategy that you probably don't think of as having a big effect on your patients. Today we wanted to point out six different marketing ideas that don't get as much attention as some of the more common topics.

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Tips for ECPs, Social Media, Office Manager

5 Questions to Help You Better Align Your Office Workflow

Posted by Janelle Pauli on Aug 9, 2017 2:18:00 PM

The efficiency of your office workflow dictates the revenue you bring into your practice. It's easy to get comfortable in your routine and ignore opportunities that might be able to improve your workflow, cut down on wait times, or bring in more revenue to your practice. Falling into a comfortable routine is common, and happens in just about every business. Today is the day to step back from your comfort zone and evaluate how efficiently your office workflow is truly performing by asking yourself these five questions.

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EHR Software, Practice Management, Office Manager