Sales in your optical dispensary are an important part of your practice's revenue. And the ability to make that second pair frame sale can really help boost your numbers. Making that second pair sale is a big challenge for most practices, but it doesn't have to be. Many patients struggle to justify and afford a single pair of frames, let alone two. The selling responsibility shouldn't be left to fall entirely on your opticians. As the OD it's your job to plant the seed early and recommend or prescribe the need for more than one pair of frames.
We've put together a list of 4 problems throughout your office workflow that could be hurting your opportunity for second pair sales. Is there a proven method that has worked for your practice? Tell us more about it in the comments!Read More »