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Recharge Your Patient Recall Messages

Posted by Jeff Rezabek on Sep 4, 2017 3:12:00 PM

Getting your patients to come through the door for their appointment is an important piece of your practice’s revenue stream. One way optometric practices attempt to keep their patients coming back is by sending automated patient recall messages to remind them of appointments. But, sometimes, the messages may not be optimized enough to bring them back. If you’re failing to get your patients to return to your practice, maybe it’s time to update your recall message.

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Tips for ECPs, Office Manager, Practice Owner

Why You Should Get Staff Buy-in Before Changing Optometry Software

Posted by Jeff Rezabek on Aug 30, 2017 3:28:00 PM

Implementing any change to your optometric practice can overwhelm your staff. With some optometric practice changes, like onboarding a new piece of optometry software, your team may feel fearful or confused as to why the change is happening. Although the intent of the change may be to better the practice, improve efficiency, and enhance the level of patient care that you deliver, the unexpected announcement of a change in your optometric practice may result in a loss of productivity, loss of employee trust, and loss of staff.

This post identifies the three reasons why you should solicit staff buy-in when undergoing an optometry software change.

The 3 Benefits of Getting Staff Buy-in For An Optometry Software Switch

Identify Unique Requirements

When you are asking for staff buy-in, it creates an opportunity for your staff to analyze the way they complete tasks and helps them identify areas for improvement. This self-reflection also helps you identify your team’s unique requirements because there may be certain job functions that may not be known to you, but are essential to running an efficient and profitable practice. Your team may also identify time-consuming tasks, which can be replaced using automated features in a new practice management and EHR solution.

Assist In Decision-making process

Making a decision that can impact so many aspects of your optometric practice may create a lot of pressure. By getting team buy-in on a decision, you get a different perspective on the options and can increase the chance of your practice collectively making the correct choice for your practice.

Reduce Resistance

Anytime you suggest a change to the way your staff completes their job; there is usually a bit of resistance that could reduce the effects of the change. When you pitch the idea of changing your cloud-based practice management and EHR software, it’s important to get your staff involved to help address any resistance early on. So, when the solution is being implemented, you have full cooperation and support to ensure the desired outcome the change will bring.  


Prepare your optometric practice for a software change by downloading our optometry software implementation mini guide. 

Download the Mini Guide

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Optometry Software, Change Management, Practice Owner

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How To Get Your Patients To Review Your Optometric Practice

Posted by Jeff Rezabek on Aug 28, 2017 3:30:00 PM

Getting your patients to leave an online review of your optometric practice can be a struggle. The unfortunate truth is that most people only leave reviews when they have a negative experience, which may turn you off from soliciting reviews. However, online reviews are a big driver of traffic to your optometric practice. So, how do you entice more patients to leave reviews on your practice?

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Education, Practice Owner

How To Energize Your Optometric Practice Staff During A Weekly Meeting

Posted by Jeff Rezabek on Aug 26, 2017 11:23:00 AM

Office meetings provide a way for you and your team to maintain focus on your team goals and help identify problems that threaten your optometric practice’s ability to meet those objectives. Also, weekly meetings are a great way to strengthen a team's bond. While in the beginning, the meetings may seem like they are going great, over time you will find that participation is starting to wane. When your staff members stop engaging in your team meetings, it could snowball into to other problems like missed goals, staff turnover, and errors due to decreased communication.

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Office Manager, Practice Owner

Preparing Your Optometric Practice For The Back To School Rush

Posted by Jeff Rezabek on Aug 7, 2017 3:19:00 PM

For many communities, a new school year is about to start. This means families all over are spending money in preparation. According to a 2017 survey, the back-to-school season is the second biggest shopping season of the year, accounting for $27 billion in sales in the US. While many shoppers are looking to purchase school supplies and clothes, your optometric practice can take advantage of the shopping frenzy.

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Tips for ECPs, Practice Owner, Optician