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5 Ideas For Promoting Your Optometric Practice’s Trunk Show

Posted by Jeff Rezabek on Jul 24, 2017 2:35:00 PM

The end of summer-break is fast approaching. With the anticipation of members of your community and patient base returning to school, your optometric practice is going to be busy with patients wanting to renew their prescription and update their look with new frames. Now is the perfect time to host a trunk show.

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Tips for ECPs, Social Media

Optical Marketing Advice Your Practice is Not Taking

Posted by Jeff Rezabek on Jun 19, 2017 2:20:00 PM

Keeping up with optical marketing strategies can be a fun, but time-consuming part of your day. Staying ahead of other practices and online retailers can help you gain the attention of new and existing patients to keep your exam lanes full, and your frames boards profitable.

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Fun Stuff, Social Media, Practice Owner

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3 Social Media Tips To Promote Your Optometric Practice

Posted by Jeff Rezabek on May 29, 2017 2:29:00 PM

Marketing your optometric practice is vital to generate sales, attract new patients, and reconnect with your existing patients. Unfortunately, some marketing strategies are expensive. However, using social media, your optometric practice can connect with your community with minimal effort and expenses.

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Fun Stuff, Social Media, Practice Owner

How to Implement a Digital Marketing Strategy for Your Optometric Practice

Posted by Jeff Rezabek on May 8, 2017 2:27:00 PM

Getting your name out to your community of potential patients is vital to sustaining growth by staying top of mind. With the adoption of smartphone usage and daily internet access rising, are your marketing activities standing the test of time? To gain attention in the digital age, your optometric practice needs to adopt a digital marketing strategy to optimize online marketing tactics.

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Fun Stuff, Education, Social Media

Attracting New Patients to Your Optometric Practice with a Good Web Reputation

Posted by Janelle Pauli on Apr 22, 2017 10:22:00 AM

For every small business, regardless of your industry or specialty, people are talking about your business online. Whether it's on Facebook, Yelp, Google, Snapchat, or a personal blog - there is information about your business online, and this information can have a significant impact on your business.

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Tips for ECPs, Social Media, Office Manager