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Recharge Your Patient Recall Messages

Posted by Jeff Rezabek on Sep 4, 2017 3:12:00 PM

Getting your patients to come through the door for their appointment is an important piece of your practice’s revenue stream. One way optometric practices attempt to keep their patients coming back is by sending automated patient recall messages to remind them of appointments. But, sometimes, the messages may not be optimized enough to bring them back. If you’re failing to get your patients to return to your practice, maybe it’s time to update your recall message.

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Tips for ECPs, Office Manager, Practice Owner

3 Time-wasting Habits to Prohibit From Your Optometric Practice

Posted by Jeff Rezabek on Sep 2, 2017 11:43:00 PM

To run an optimized optometric practice, you and your staff need to have procedures and processes in place that enhance efficiency throughout the office workflow. Unfortunately, many of practices are unable to streamline their office workflow because of the time-wasting processes that disrupt efficiency.

In this post, we reveal some major time-wasting habits that are disrupting your practice's ability to increase efficiency thoughout your optometric practice.

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Tips for ECPs, Optometry Software, Cloud-Based EHR

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How To Use Optometry Software To Delight Your Patients

Posted by Jeff Rezabek on Aug 21, 2017 3:35:00 PM

A successful optometric practice revolves around ensuring that patients are happy and provided with optimal care. According to one article, it can cost 5x more to attract a new customer than it does to retain an existing one. Because patient retention is more cost effective than patient acquisition, most optometric practices need to shift focus to delighting their current patient base.

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Tips for ECPs, Optometry Software, Cloud-Based EHR

Optometric Practice Tips To Streamline Front Office Efficiency

Posted by Jeff Rezabek on Aug 19, 2017 12:26:00 AM

Your front office has to multitask to get the work done that they need to. Unfortunately, multitasking doesn’t work, and may produce lower quality work. Because most optometric practices lack the technology and processes to streamline the office workflow effectively, they often have to resort to multitasking, which takes your front office staff's focus away from the patients in the optometric practice.

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Tips for ECPs, Office Manager

6 Secret Marketing Tactics to Help Your Eyecare Practice Stand Out

Posted by Janelle Pauli on Aug 16, 2017 2:33:00 PM

When it comes to marketing your eyecare practice, you often find articles on things like growing your Facebook page, how to write a good email, or different strategies for small businesses to implement. But, there are many sides and pieces to your practice's marketing strategy that you probably don't think of as having a big effect on your patients. Today we wanted to point out six different marketing ideas that don't get as much attention as some of the more common topics.

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Tips for ECPs, Social Media, Office Manager