Setting up a visually pleasing product display may not be your forte, but you can do it well if you think about your existing customers' and potential customers' needs.
The first thing your patients and potential customers see is your practice's exterior and the path to the front desk. If you want to increase your retail sales, create an enticing visual display of your frames and other products in their walking path so that they can't ignore it.
Opticians understand the need for a visual display that tells the story of the consumer and how the product aids that story. Read on to see how your frame board and product displays can tell a story in your optical practice.Read More »